Do YOU want to become a copywriter in the next 21 days without paying a penny?
Our mission is to create copywriters who we would want to work with. That’s why we’re giving away our pre-recorded, fully-online, 21-day “copy camp” for free.
Mentorship from 4 experts with a combined 40+ years in copywriting… ✅
A full, step-by-step course that others would charge $1000s for… ✅
Zero pressure to buy anything (everything you need is in this free course…) ✅
Your new mentors 🧠
-
Sean MacIntyre
💰 Financial copywriting expert | Agora copywriter & editor
-
Lindsey Hough
🏡 Real estate & investment copywriting expert | Info-pub marketer
-
Rod Satterwhite
👟 Brand copywriting expert | Brand strategist at W+K
-
Alex Myatt
🛒 Ecom copywriting expert | Ecom business owner & consultant
These Are the Types of Videos We Make
Featured Videos
Want to learn copywriting but English isn’t your first language? Well, here are a few home truths…
The question EVERY newbie copywriter wants the answer to - how much money can you make off of copywriting?
New Episodes & Announcements
Add Copy That! on Social Media for Extra Content and Marketing Tips!
Ready to Get 💰 for ✍️?
Premium videos, tools, and courses for aspiring copywriters looking to win the most lucrative advertising contracts are available on Patreon.
“But how do I write a landing page?” “What even IS a landing page?” “How is it different from a ‘sales page?’”
If you still find yourself uttering these phrases, then this masterclass was made especially for YOU.
Join Alex (who has written hundreds of landing pages) as he reveals his simple-to-follow process for churning out great copy that converts.
(Oh… and watch him write a FULL landing page in a single session so you no longer feel confused or unsure about what writing copy actually looks like as a professional copywriter…)
Presenter: Alex Myatt
Length: 2 hrs 45 mins
Imagine job offers coming straight to your inbox.
These offers aren’t replies to cold emails you sent…
They’re not responses from job boards where you spent hours searching and applying…
They’re all from people who have heard of you. People you’ve met through the power of networking. And to those people, your name has become synonymous with “copywriter.”
Networking is the most underrated method of getting clients. If you’re not doing it to its full potential, this masterclass is for you.
In this 2-hour masterclass, Alex explains how to build a steady, self-sustaining network so that you can stop the constant hunt for clients. He breaks it down into simple, commonsense steps that anyone can do, even if you’re shy or introverted.
This is not a class for brand-new copywriters. Networking will get you referrals, but you have to have the skills first. This course is meant for working copywriters who are looking for a sustainable, easier method of getting clients.
Deliverable: One full-length video link delivered automatically to your email.
Presenter: Alex Myatt
Duration: 138 minutes
Imagine being able to make money from other people's ideas and still be original.
Sound crazy?
Well, that’s exactly what you’ll get when you hone the art of “finding the constellations” in great copy.
Join Rod Satterwhite (a strategist for some of the biggest brands on the planet) as he shows you how to dissect copy and harvest ideas using his 3-step framework.
(NOTE: This masterclass is also available on our Patreon. Cancel anytime.)
Presenter: Rod Satterwhite
Format: Video Training with Slides
Time: 40 Minutes
Product pages are an overlooked way for newbie copywriters to build their portfolio... and get paid well for doing it.
Demand is high. There are over 12 million eCommerce stores in the world. Every one needs a page for every product.
Product pages have a direct effect on your clients' sales. Meaning: you can get good money if you do them right ($450 per page is a common starting point!).
You don’t need to be a master of persuasion; product pages are incredibly easy to write once you understand their secrets...
Presenter: Alex Myatt
Time: 100 minutes
Unadvertised Bonus when you buy today ($15 value)
(NOTE: This masterclass is also available on our Patreon.)
Ditch the fear that your copy will be met with resistance…
And weave around the skeptical, guarded aspects of the human mind to sell like a stealth boss.
Join award-winning writer Sean MacIntyre as he unveils the storytelling techniques behind the most captivating sales narratives.
Anyone can string words together.
But when you blend copywriting with storytelling...you melt the armor off the most hardened cynics.
Plus, gain an arsenal of advanced skills to put yourself ahead of the competition to:
Craft irresistible hooks that make your promo impossible to ignore.
Use vivid testimonials that “trick” the reader's brain into thinking it’s their own success.
Build evocative case studies that bust through objections without your reader ever noticing.
Guide readers through an emotional journey of highs and lows, captivating their senses and smoothly leading them towards the sale.
Just a heads-up: This masterclass is designed for the advanced crowd, not beginners.
Presenter: Sean MacIntyre
Time: 2.05 hours
Surprise Bonus when you buy today ($15 value)
(NOTE: This masterclass is also available on our Patreon. Cancel Anytime.)
When was the last time you read the spam in your inbox? No, not your email spam. The direct mail spam in your physical mailbox. If you’re throwing it away without a second thought, you’re actually throwing away gold containing important copywriting techniques rarely used by digital marketers. In this masterclass, we go over some of those techniques and how we can apply them in digital channels.
(NOTE: This masterclass is also available on our Patreon.)
The best way to set your work apart from others and stay ahead of the competition (AI included) — is by being unique and original in your copy.
By discovering what makes “unique copy” tick, you can…
Come up with never-before-seen angles to keep your writing fresh
Give your copy a sense of novelty that makes it more impactful not only to your readers but also to your clients (making you their go-to copywriter)
(PLUS) watch as others come to you for advice on how to write copy “like you do”
If you want your copy to stand out… to blow your clients’ minds... and to not worry about AI getting in the way…
Join Rod Satterwhite in this 33-minute masterclass and learn his bullet-proof method for keeping your copy unique.
(NOTE: This masterclass is also available on our Patreon. Cancel anytime.)
Every business wants an “automated sequence” to open up revenue streams. And if you can learn to create profitable email sequences, you can automate revenue for any business you work with. This masterclass will teach you how to use the different types of profitable email sequences to automate revenues for your clients.
Businesses in E-commerce, B2B services, SaaS companies, and many more rely heavily on effective email marketing to sell their product.
Creating profitable email sequences is a sought-after skill by high-paying clients.
Successfully automating the revenue for a business can lead to long-term work, a solid portfolio, and bigger clients.
Deliverable: One full-length video link delivered automatically to your email.
Duration: 130 minutes
Presenter: Sean MacIntyre
Disclaimer: Results and outcomes aren’t guaranteed.
NOTE: This masterclass is also available on our Patreon (Cancel anytime)
First impressions are important - especially when it comes to applying for jobs. But the first impression most people present with their CV or resume is… less than memorable (and often uninspiring).
The key to landing jobs isn’t having a resume that lists why you’re the best candidate - it’s showing the reader a compelling narrative that makes you stand out from the crowd.
In this 2+ hour masterclass, Alex lays out his golden rules for CVs and resumes and then shows you exactly how to structure your own.
(NOTE: This masterclass is also available on our Patreon.)
How should you conduct research? In this one-of-a-kind collection, you’ll see Alex’s step-by-step method for unearthing the most reliable messages to use in your copy.
You’ll get:
11 videos of screen recordings + commentary (Total length: 13 hours 54 minutes +)
An intimate, over-the-shoulder look at research that was conducted for a real business… (while Alex talks you through what he’s doing)
PLUS a surprise bonus…
And most importantly, you’ll discover how YOU can apply the very same research techniques to your own copywriting projects.
(NOTE: These videos are available on our Patreon.)
How do the most successful copywriters find new gigs? They don’t. New business finds them. In this masterclass, Alex’s teaches his exact method for finding and attracting high-paying clients. Discover how to develop lasting relationships, such that you’ll never have to formally “apply” for a job ever again (work will just keeps coming your way).
(NOTE: This masterclass is also available on our Patreon.)
Look over Sean’s shoulder as he breaks down some of the most successful emails ever written. Plus, he gives you his secret email list management strategies you need to grow a healthy, engaged, and profitable list…
So YOU can get more opens, more clicks, and more sales for your client or from your own list.
If you are looking to move away from one-off copy gigs to high-ticket, retainer clients… then email marketing and list management is a great way to make that transition.
Presenter: Sean MacIntyre
Time: 120 minutes
Unadvertised Bonus when you buy today ($15 value)
(NOTE: This masterclass is also available on our Patreon.)
Being able to find your BIG IDEA is the single most important job for any copywriter — especially in today’s over-saturated and highly competitive market.
Yet very few copywriters have developed this skillset.
Anyone can write an email, landing page, or Facebook Ad… These copywriters are a dime a dozen.
But a copywriter who can generate big ideas, one after the other, on command, are the most prized and sought-after in the industry.
In this masterclass, Rod reveals his approach to finding, developing, and honing a big idea for sales letters and even E-commerce marketing campaigns.
With his techniques, you can bulletproof your career and become an in-demand copywriter.
(NOTE: This masterclass is also available on our Patreon.)
Advertorials are in demand right now for any business trying to scale an offer on networks like Google Ads.
In fact, they’re one of the quickest, easiest, and most reliable ways to get your start as a copywriter—especially if you already know how to write emails that sell.
You could easily command for an afternoon’s worth of work with this new “money skill” under your belt.
(NOTE: This masterclass is also available on our Patreon.)
Whether it’s a blog, a sales letter, or a website homepage: You need to have rockin’ headlines and opening paragraphs—aka “the lead” (or “lede” if you’re a pedant).
80 cents of every dollar you spend on ads? You’re spending it on your headline and lead.
In this 70-minute private masterclass that Sean ran, he goes over everything you need to know to write headlines that capture attention and leads that get people to keep reading your copy.
(NOTE: This masterclass is also available on our Patreon.)
A rewarding opportunity for copywriters with high payouts and low competition.
Join Alex (An Ecom expert who has earned over $3.2 million dollars combined for his clients) as he shares his pioneering secrets in Ecommerce…
And set your work apart from others in the space to justify higher rates.
If you want to avoid high-competition gigs that require lots of persuasive copy...
But still want to make a boatload of money…
Plus, gain potential long-term career security with a wide client base to choose from…
Then Ecommerce is likely the untapped potential you’ve been looking for.
Think of this masterclass as your map through this “Silent Gold Rush".
Presenter: Alex Myatt
Format: Video with Slides
Time: 1 Hour 26 Minutes
Disclaimer: Results aren’t guaranteed, but Alex vouches to do his damnedest to get you there.
NOTE: This masterclass is also available to Patreon subscribers here (Cancel anytime)